Chanel’s Première Édition Originale watch finds a glamorous muse in BLACKPINK’s Jennie Kim, reaffirming her status as a Chanel ambassador. Teaming up with Lily-Rose Depp, Jennie takes center stage in the latest campaign directed by Inez & Vinood, set against the backdrop of the iconic Ritz Paris on Place Vendome.
This exquisite timepiece, a revival of Chanel’s inaugural watch from 1987, adorns Jennie’s wrist like a piece of timeless jewelry. Its design pays homage to Chanel’s iconic elements, with lines reminiscent of the N°5 fragrance bottle stopper and a chain interlaced with leather echoing the brand’s classic handbags.
Chanel’s signature black and gold hues dominate the watch, from the onyx cabochon crown to the emerald-cut bevelled crystal on the black lacquer dial. The absence of numerals and the presence of golden hands enhance the watch’s bold yet elegant appearance, reflecting Chanel’s spirit of freedom and audacity.
Beyond its stunning aesthetics, the Première Édition Originale watch boasts impeccable functionality, housing a high-precision quartz movement and ensuring water resistance up to 30 meters. With dimensions of 26.1 x 20mm, its delicate feminine design seamlessly merges jewelry and timekeeping, transcending trends to become a cherished investment for generations.
Photo Credit: Chanel
