Burberry is expanding its retail presence by inaugurating a new store in Paris, France, situated in the opulent Avenue Montaigne. Beyond being a retail space, the store uniquely incorporates the brand’s history and evolving creative vision into its design. Key features include store windows inspired by the EKD with nods to iconic Burberry symbols, such as the horse and shield.
The two-story space boasts handmade sculptural furnishings influenced by 1960s British abstract art and the 1980s creative salvage movement. Noteworthy is the Burberry EKD mosaic crafted from Verde Alpi marble on the concrete floor. The store showcases Spring and Summer 2024 collections, featuring a diverse range of menswear and womenswear, with standout accessories like the Rocking Horse bag and Knight bag.
Photo Credit: Burberry