Enter the realm of Acne Studios A/W 2024, where creative director Jonny Johansson unveils a collection inspired by the raw power of bikers, intersecting with a feminine mystique. The show’s backdrop features the remarkable rubber armchairs of Estonian sculptor Villu Jaanisoo, offering a tangible representation of the collection’s mood.
Jaanisoo’s imposing chairs, crafted from recycled rubber tyres, set the stage for a juxtaposition of toughness and femininity. Acne Studios’ multidisciplinary approach to design finds resonance in the collision of contradictory elements – tough and soft, industrial and organic, familiar and new.
The collection envisions a powerful woman with a love for speed, portrayed through the interplay of denim and leather, Acne Studios’ core materials. Johansson explores the archetypal codes of women’s fashion, blending them with the brand’s signature edge. Leather and denim, symbolic of rebellion and toughness, take center stage, reflecting Acne Studios’ historical roots.
The show’s set, adorned with Jaanisoo’s sculptures, becomes a celebration of Acne Studios’ creative history and a canvas for expressing a gritty, complex feminine energy. Johansson’s holistic approach to fashion extends beyond clothes, aiming to evoke a specific feeling within the audience. The result is a formidable collection, balancing wildness with sophistication, toughness with beauty.
Photo Credit: Acne Studios
